Pierre Balmain founded his elegant Parisian fashion house in 1945, having studied under the great couturiers of the day. Today, impressive French talent Olivier Rousteing holds the reins – having been appointed Creative Director in 2011 at the tender age of 25 – and has injected the house with bold opulence and high-octane glamour through a utilitarian lens. This direction has seen Rousteing establish a ‘Balmain Army’ collective, comprised of empowered, forward-thinking women dressed in the label’s distinctive styles. Expect exacting tailoring rendered in the house’s signature monochrome palette and defined by sculptural shoulders and eye-catching gold logo-embossed buttons.
