Ukraine-born designer Petar Petrov launched his eponymous label in 2009 following his studies at the University of Applied Arts in Vienna, where he was tutored by established designers such as Raf Simons. Today, Petrov draws upon diverse sources of inspiration – from the principles of Viennese modernism to his Eastern European upbringing – to create unique, directional pieces that work together and apart over the seasons and years. Expect fluid dresses in luxe fabrics, striking prints, clean-cut tailoring and elegant separates.